Five clear signals, 2019 Jinxi Si Chao Hui reveals the future industry development trend_Headline Focus_News_Shenzhen Furniture Network

On August 8th, hosted by Shenzhen Furniture Research and Development Institute, hosted by Shenzhen Fashion Home Design Week and Shenzhen International Furniture Fair, co-organized by Shenzhen Furniture Industry Association and Saide Testing, and exclusively sponsored by Lectra, the first stop of "2019 Jinxi Si Chaohui" It was held at the headquarters of Shenzhen Furniture Industry Association as scheduled.

This time, the "Jinxi Thought Conference", which was fully upgraded from the "Furniture Trend Conference", echoes the expert interactive talk show in the infield with the themed bubble exhibition in the outfield, and fully demonstrates the "end of rigid thinking, The connotation and development trend of the annual theme of "The Beginning of Flexible Response" led more than 200 furniture professionals to take the step of flexible response.

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Six wonderful talk shows

Full-dimensional interpretation of the annual theme of the home furnishing industry

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Aiming at the theme of "The End of Rigid Thinking and the Beginning of Flexible Response", six experts and scholars from different fields of the industry discussed from the strategic level, the trend of the international furnishing industry, the flexible response of Milan Exhibition, the international material equipment and intelligent In-depth interpretation of the cloud factory, quality and lean production dimensions.

Xu Baiming, Dean of Shenzhen Furniture Research and Development Institute

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Why the annual theme is defined as "the end of rigid thinking and the beginning of flexible response". In his keynote speech, Dr. Xu Baiming, President of Shenzhen Furniture Research and Development Institute, deduced the single-level mode, multi-level mode and non-level mode of enterprise product development, Through the interpretation of the demise of the traditional 4P model, through the analysis of the SOA (loosely coupled) model to reduce transaction costs, it will explain in depth why the industry must turn to flexible thinking. Whoever can first cut from the inertia of rigid thinking to flexible response and lay a solid foundation for the system will win the market and the future.

Wang Yue, Vice President of Shenzhen Furniture Research and Development Institute

What is the main trend of the furniture industry in 2019 and the logic behind it? Wang Yue, vice president of Shenzhen Furniture Research and Development Institute, explained in his talk show that keywords such as homogeneity & differentiation, lightweight in the process, collapse and reshaping of boundaries make furniture companies realize their own positioning and the logic behind it.

Zhang Chenting, main project of strategic design of Shenzhen Furniture Research and Development Institute

After understanding the international trend and the logic behind it, Zhang Chenting, the strategic design principal of Shenzhen Furniture Research and Development Institute, led furniture companies to explore the flexible response solutions that appeared in the Milan exhibition. She said that the product platform thinking with parts as the smallest unit is the root of furniture companies Only by finding a suitable excuse to graft rich supply chain and design resources on this basis can the tree of flexible response of furniture enterprises flourish.

Cui Zhuojun, director of the Strategic Development Center of Shenzhen Furniture Research and Development Institute

The product form is just the tip of the iceberg floating above the water, and the core of the real iceberg is the means of realization, product attributes, enterprise endowment, etc. Therefore, Cui Zhuojun, director of the Strategic Development Center of Shenzhen Furniture Research and Development Institute, discussed the trend of international materials and equipment in Cologne and Hannover. The analysis mentioned that the five key points, such as more comfortable and more secure compact apartment, more convenient and fool-proof installation and construction, more details and more extreme tactile experience, are the directions that furniture enterprises should pay attention to and implement.

Ge Wen, Sales Director of Furniture Industry, Lectra System Greater China

For furniture companies, the most difficult problem is how to solve the flexible response of the production process. Ge Wen, sales director of the furniture industry in Greater China, Lectra System, based on the analysis of the development status of the global custom furniture market, elaborated how Lectra provides comprehensive services of "software, equipment, data and service" to bring enterprises Breakthrough solutions for digitalization of manufacturing processes and automation of production operations.

Liu Lina, Deputy Secretary-General of Shenzhen Furniture Industry Association

Always guaranteeing quality is an eternal topic for furniture companies. Liu Lina, deputy secretary-general of Shenzhen Furniture Industry Association, said that the concept and essence of Japanese lean production are integrated into the actual production control process of Chinese furniture companies, and through continuous improvement of management and manufacturing methods and technology, establish a standard quality control system, create high-efficiency production processes, etc., to help furniture companies realize lean production in the true sense.

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Bubble Exhibition of Five Concepts

An all-round interpretation of the future trend of the home furnishing industry

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At the same time, the eye-catching bubble exhibition hall concept show also unveiled the mystery. Intellectual Property Station, Original Design Station, Design Management Station, Smart Factory Station and Quality Tour Station, these five independent, open and interesting exhibition halls reveal the future development direction and trend of the home furnishing industry, and at the same time, become Jinxi’s thought center During the event, the representatives of participating companies rushed to understand and visit.

Jinxi Sichaohui uses offline physical display to let furniture companies understand that Shenzhen Furniture Industry Association and Shenzhen International Furniture Fair not only have industrial technical support and industry heights, but also can implement in-depth implementation from these five dimensions, and effectively help furniture companies go forward. Good flex responds to every step. It is reported that these five bubble exhibition halls will also conduct a national tour along with the 2019 Jinxi Sichaohui, allowing more people from furniture companies to visit and feel at close range.

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Featured Hall of Fame Salon

Explore the development path of home furnishing industry from multiple angles

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The "trend of thought" in the home furnishing industry has become a reality. In the Hall of Fame Salon specially set up by Jinxi Thoughts and Trends, Gao Dandan, the editor-in-chief of Home Furnishing of USA Today, and many industry colleagues were invited to discuss trends and platform systems in a relaxed and pleasant atmosphere. , strategic direction, and cross-border, quality, production, etc. to discuss and dialogue, to solve the current difficulties faced by furniture companies, and also to open the idea of ​​flexible response of furniture companies.

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As Dean Xu Boming said in his summary, the transformation of the industry does not happen overnight. Only by grasping the essence, structure, logic and inspiration, and finding their own source code, can furniture companies not be confused by the trend, see the essence through the phenomenon, and through the industry The convergence and collision of reform thoughts such as essence and future path lead the furniture enterprises in the mist to sail steadily.

In 2019, China's home furnishing industry has entered a new turning point, and the industry urgently needs a trend of innovation and change.

In 2019, Jinxi Thought Conference, "The end of rigid thinking, the beginning of flexible response" may bring new inspiration and thinking to confused furniture companies.

Although the 2019 Jinxi Si Chaohui Shenzhen Station has come to a perfect conclusion, it has officially kicked off the prelude to Jinxi Si Chaohui's national tour. Stay tuned for the next stop.

More exciting tidbits

You Guozhong, President of Shenzhen Furniture Industry Association, delivered a speech

Event sign-in site

Talk show event site

On-site interview at the outfield carnival

Hall of Fame Salon Live Dialogue

Five Clear Signals, 2019 Jinxi Si Chao Hui reveals the future industry development trend_Headline Focus_News_Shenzhen Furniture Source: Shenzhen Furniture Network